Good Foods and Drinks When Trying to Conceive – Part 1

Trust me I know…the last thing you want is another diet right now, but what you do want to know what are the good foods and drinks when trying to conceive. It is a very important matter that most women and couples miss out on in their ttc efforts, and it’s one that could have a drastic effect on your natural fertility and ability to easily conceive…or at all for that matter.

This article is only part one of a many part series so please do make sure to look through my other articles and read part 2, as there is much to discuss regarding food and drink during this time, and it can’t all be done in one article.

Let’s start with the most basic and important nutrient of all….

WATER!

Need I say more about the need to drink LOTS of water every day? The startling fact is that most people go around slightly dehydrated much of the time. I thought it was very strange that I had to keep reminding my husband to take a drink of water when we were on long trips…otherwise, he just didn’t think about it! The one good thing about the bottled water craze is that it’s got most of us thinking about putting more water into our bodies. Since evidence has recently come to light that the clear, disposable water bottles have toxic substances that may affect the water inside, just carry an opaque sports bottle with iced water inside. Make sure your loved ones have one, too. Think about it…the inside of our bodies is filled with moving parts that all require water to work well. And what woman isn’t aware of the effect of lack of moisture on the skin?

During pregnancy and lactation, you will need to drink 8 to 12 eight-ounce glasses of liquids every day. Here are a few reasons why water is so very important to us – it provides for transmission of nutrients to cells, balancing acids, holding salts and cushioning the body’s organs. Water contributes 55 – 65% of our adult body weight. The fetus also requires an abundant supply of fluids to develop properly in its prenatal environment.

The amount of water required by the body can vary greatly from person to person, and environment to environment. Pregnancy and lactation, exercise, heat, dry climates and high fiber diets are all factors that increase the body’s hydration requirement. Inadequate water consumption can lead to fatigue, muscle weakness, and decreased mental alertness in pregnant women. For the fetus, it can mean inadequate transportation of nutrients, ineffective removal of waste matter, an overly-warm uterine environment, and insufficient fluid in the amniotic sac. As you can see, the effects of dehydration can jeopardize fetal growth and development. In some severely-dehydrated women, premature labor and delivery can occur. So…even though water bottles are being banned in some communities now, the national thirst for bottled water has made us all aware of the need for hydration.

That’s the word on water…

Next up in part two…Foods!

I’m a mother who’s given birth to 3 kids darnit! ;) I’ve dedicated my life to helping you, after going through amazing hardship to discover what works when trying to conceive. My advice on good foods and drinks when trying to conceive [http://www.breakthroughfertility.com] are from a mother who’s been there and done that. If you’re still not pregnant and are struggling to conceive, then go here to start making it finally happen for you!

Posted in Uncategorized | Comments Off

Making the Most of PR in the Food and Drink Sector

The food and drink sector is especially competitive, and an effective PR strategy can give you and your product the edge.

Below are some tips on getting started.

Before you begin…

In order for your consumer PR to have any effect at all, you first need to ensure that your product is in the stores and available for customers to buy – consumer titles won’t even consider promoting your product if it isn’t widely available. Likewise, the more stores you can get your product in to, the more likely you are to get press coverage.

Trade titles

If you have a new product that you want to shout about, this is the place to do it. When your press release is ready, call your chosen magazine. Explain briefly who you are, why you’re calling and what the press release is about, then ask who the best person to send it through to via email would be.

Once you’ve established these contacts, by sure to check in with the journalists regularly – building a relationship can be extremely beneficial as it is more likely to lead to repeat coverage.

Consumer titles

While many consumer titles incorporate some food and drink coverage, opportunities are minimal and highly sought after.

Identify which titles are being read by your target market and focus your attention on these; it’s better to have a considered, targeted campaign applied where it matters than a blanket campaign that ends up being nothing more than a blip on journalists’ radar.

There’s little point in targeting recipe pages as the vast majority of these are written in house; you best bet is ‘Tried and Tested’ and ‘New in store’ slots.
Try and establish a point of contact at each title so that they become familiar with you and your products – you’re more likely to get positive feedback this way.

It’s also worth considering running competitions with consumer titles; guaranteed exposure for a small outlay (i.e. the cost of the prize) shouldn’t be undervalued.

Always be sure you have a plentiful supply of samples that you’re willing to send to journalists so they can review your products; it’s not a good idea to keep them waiting as it could reflect negatively on your business.

Posted in Uncategorized | Comments Off

Food and Drinks are Social Pleasures

Two of the things in this life that none of us can do without are food and drinks. We must have food and drinks to survive but they also play a major role in our social lives. Interactions such as family gatherings, dating, or just sitting down with a friend for a drink or a cup of coffee. And how many business deals, both large and small, have been consummated over a lunch or dinner? The answer is “countless.” Restaurants provide the ambiance for social gatherings and business meetings. After all, a great many of our parents had their first date in a restaurant, and got to know each other over food and drinks. Had they not done so, then some of us might not be here today.

In the different countries all over the world, with all of our cultural differences, food and drinks are what bring people together. In Hawaii they have the Luau, Germany has Oktoberfest, Russia has Easter Feast, Mexico has Cinco de Mayo, and your own home town has the police officers at the donut shop. Imagine what life would be like if we ate just because we had to. There would be no festivals, no galas, and very few social gatherings. Of course, we would still see the police officers at the donut shop because…..well , just because.

Let’s face it. We just love to eat. We have taken great pains to insure that our food will always taste scrumptious, and is readily available. Gourmet food is a good example. We can even buy gourmet food gift baskets. And take it from one who knows, they are a special treat. As a matter of fact, getting a food gift basket for someone is a good idea. Come to think of it, getting one for yourself could be an even better one.

Being a RitzyShopper you have at your fingertips restaurants, gourmet food, food gift baskets, and drinks such as wine and tea. Take a peek and let your appetite guide you.

By the way, I just couldn’t resist kidding the police just a little bit. I have a police officer in the family and have a great deal of respect for the people who put their lives on the line everyday so I can sit here and write this article. Thank you.

Posted in Uncategorized | Comments Off